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Animoca Brands

Media & Entertainment
Animoca Brands is a Hong Kong-based venture and product company focused on blockchain gaming, NFTs, and the broader open metaverse.
A$2.2B
-A$0.40
26.08%
30 days ago
$1.54
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Animoca Brands was founded in 2014 as a mobile game publisher led by Yat Siu and David Kim, initially building and publishing a large portfolio of licensed mobile games before pivoting decisively toward blockchain-based gaming and digital property rights around 2018, a shift the company has described as a bet that blockchain technology would fundamentally reshape how digital ownership, gaming economies, and virtual worlds function. Animoca's strategy has combined direct game development with an extremely active venture investment arm, taking early equity or token positions in a very large number of blockchain gaming, NFT, and metaverse-related startups, giving it broad exposure across the sector rather than depending on the success of any single title or platform. The company's own portfolio has included titles such as The Sandbox, a virtual world platform where users can buy, develop, and monetize parcels of virtual land using NFTs, which Animoca acquired and has continued to invest heavily in developing. Animoca has positioned itself as a champion of what it calls the "open metaverse," arguing that digital assets and virtual identities should be owned and portable across platforms via blockchain rather than locked inside walled gardens controlled by individual companies, a philosophy that has put it in a different camp from large traditional gaming and technology companies building more centralized metaverse visions. Animoca has raised substantial funding across many rounds from investors including Temasek, Liberty City Ventures, and various crypto-native funds, reaching a valuation in the billions of dollars at the peak of the 2021-2022 crypto and NFT market, though like much of the sector it has navigated significant volatility as crypto asset prices and NFT trading activity have fluctuated in the years since.
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