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Augment Privacy Policy

Augment Markets, Inc., together with any of its affiliates including Augment Capital, LLC, Augment Collective, LLC, and Augment Advisors, LLC (“Augment”, “we”, “us”, or “our”) believes that “The Future is Private”—and that includes your privacy. In fact, we designed our entire platform with privacy and anonymity at the forefront.

Purpose and scope

This Privacy Policy explains our practices regarding the collection, use, and disclosure of information that you (“you” or “user”) provide to us through your use of our website located at augment.market (the "Website"), the Augment web application platform (the “Augment Platform”), our broker-dealer affiliate Augment Capital, LLC (“Augment Capital”), and any other products or services that link to this Privacy Policy (collectively, our “Services”). In order to deliver our Services effectively and in compliance with applicable law, we may collect, use, share, retain, and/or transfer (collectively, “process”) your information.

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This Privacy Policy is incorporated into, and is part of, our Terms of Service available at augment.market/terms which govern your access to and your use of the Services. If you have entered into a separate agreement with us, that separate agreement shall control, and only those terms within this Privacy Policy that do not conflict with such separate agreement shall apply.

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This Privacy Policy does not cover information collected offline or from third parties. If you have any questions regarding this Privacy Policy, please contact us at contact@augment.market.

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By accessing the Services, you agree to be bound by this Privacy Policy. If you do not agree to the terms of this Privacy Policy, your choice is to not use our Services. Each time you use our Services, the current version of this Privacy Policy will apply. Accordingly, when you use our Services, you should check the date of this Privacy Policy (which appears at the top) and review any changes since you last reviewed the Privacy Policy.

Privacy notice delivery

We will provide you with this clear and conspicuous Privacy Notice describing our privacy policy and practices when you first become a customer of Augment or its affiliates, and at least annually thereafter during the continuation of your customer relationship with us. 

Annual Privacy Notice Exception

We may not send an annual Privacy Notice if we only share information as permitted by law or our privacy practices have not changed since your last notice. 

Categories of information we collect

Non-Public personal information

We collect non-public personal information to deliver our Services, comply with legal obligations, and process transactions. The term “Non-Public Personal Information” means any personally identifiable information you provide or you consent to be gathered about you that is not generally publicly known. The essential purpose for collecting Non-Public Personal Information is to provide and support the financial Services and other Services for your. The categories and scope of Non-Public Personal Information that we collect depend upon the scope of your engagement with us. The categories of Non-Public Personal Information that we may collect and disclose and include:

  • Identification information such as your name, address, date of birth, government identification, and social security number.
  • Financial and account information such as your income, income tax rate, net worth, financial objectives, risk tolerance and names of beneficiaries
  • Information we receive from other sources such as: 
    • information collected and developed by issuers of securities, insurance products or services used to issue, administer, and process transactions related to these products and services.
    • For products involving the extension of credit, we will obtain information about your credit and credit history from unaffiliated consumer reporting agencies. 
  • Device data as discussed below.

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Information you provide to us

We collect certain public and non-public personal information that you voluntarily provide to us in order to use our Services such as your contact information, your email address, first name and last name, phone number, your investment interests, the content of your communication, or other information when you choose to submit such information to us through email, an online form, or other method (such as joining our platform waitlist).

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Augment platform

‍In connection with certain transactions, we gather documents pertaining to your ownership of stock if you are a shareholder, including any documents you choose to upload. The types of documents we ask for include employment, stock purchase, option, and vesting agreements you may have with the company that issued your stock, as well as company-related documents that may be considered confidential. We also keep records of the transactions and transaction documents. We may also have, or solicit, applicable documents from the issuer of the stock, or from third-party reporting services. We also collect information about your affiliation with the issuers of stock you may own or purchase, or with any organizations, securities professionals, entities, or clients on whose behalf you are using the Services. If, and to the extent that third-party digital signature functions are made available through the Augment Platform, any information, data, and documents that you provide or make available while using such third-party digital signature functions will be collected and used by the third-party digital signature provider. Augment does not control and does not have any liability for such third party’s use of your information, data, and documents. Please review all terms and policies of the third-party prior to using such tools or functions.

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Legally required

We will also collect any information that is required by law or regulatory authorities.

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Transaction documents‍

In connection with certain transactions, we gather documents pertaining to your ownership of stock if you are a shareholder, including any documents you choose to upload. The types of documents we ask for include employment, stock purchase, option, and vesting agreements you may have with the company that issued your stock, as well as company-related documents that may be considered confidential. We also keep records of the transactions and transaction documents. We may also have, or solicit, applicable documents from the issuer of the stock, or from third-party reporting services. We also collect information about your affiliation with the issuers of stock you may own or purchase, or with any organizations, securities professionals, entities, or clients on whose behalf you are using the Services. If, and to the extent that third-party digital signature functions are made available through the Augment Platform, any information, data, and documents that you provide or make available while using such third-party digital signature functions will be collected and used by the third-party digital signature provider. Augment does not control and does not have any liability for such third party’s use of your information, data, and documents. Please review all terms and policies of the third-party prior to using such tools or functions.

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Your communication with other users

‍When you communicate with other users on the Augment Platform, you may choose to provide content and information. Only users with active posts may communicate. Your identity and your account information are hidden to other users that you interact with until you and another user have reached the “Transaction” stage (where both parties have signed a “Purchase Agreement” and a “Stock Transfer Notice,” which is submitted to the company for approval).

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Keep in mind that users that you communicate with may, in some cases, be able to save that content or copy it outside of the Augment Platform, so do not send messages or share content that you would not want another user to save or share. 

Your communication with us 

We collect information when you communicate with us. The specific types of information we collect will depend on the forum in which you communicate with us. For example, if you send us an email, we will collect your email address and the content of your email.

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Information we automatically collect

‍When you use our Services we automatically receive and collect information from your device. This information includes the following:

  • Information about your device, such as the operating system, hardware, system version, Internet Protocol (IP) address, device ID, and device language.
  • The specific actions that you take when you use our Services, including but not limited to, the pages and screens that you view or visit, search terms that you enter, and how you interact with our Services.
  • The time, frequency, connection type, and duration of your use of our Services
  • General geographic location.
  • Information regarding your interaction with email messages, for example, whether you opened, clicked on, or forwarded the email message.
  • Identifiers associated with cookies or other technologies that may uniquely identify your device or browser (as further described below).
  • Pages you visited before or after navigating to our Website or Services.

Payment information

‍If you purchase paid versions or features of, or a subscription to, the Services or Augment Platform, you will need to provide financial account information, such as your credit card number, to our third-party service providers. We do not collect or store such information, though we will receive information about completed transactions that does not include full credit card numbers

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Employment

‍If we have collected your Non-Public Personal Information through our “Careers” page in response to a job opening, you are giving us permission to use and retain your information for the purpose of evaluating your application for employment consideration for the specific position that you applied to, as well as other roles at Augment. This Non-Public Personal Information may be processed and stored by a third-party talent tracking solution provider as well as with vendors, consultants, and other service providers who need access to such information to carry out work relating to the recruitment process on our behalf.

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Aggregate information

‍Aggregate Information is information that does not identify you. Aggregate Information may be collected when you use our Services, independent of any information you voluntarily enter. Additionally, we may use one or more processes to de-identify information that contains personal information, such that only Aggregate Information remains. We may collect, use, store, and transfer Aggregate Information without restriction.

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Cookies and analytics

Like most websites, our Website may use “cookies.” Cookies are alphanumeric identifiers that we transfer to your computer’s hard drive through your web browser to help us identify you when you come to our Website.

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Our Website collects cookies and may use cookies for reasons including, but not limited to:

  • Analyze our web traffic using an analytics package.
  • Identify if you are signed in to the Website or Services.
  • Test content on the Website and Services.
  • Store information about your preferences.
  • Recognize when you return to the Website or Services.

Overall, cookies help us provide you with a better Website and Service, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

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You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This setting may prevent you from taking full advantage of the Website or Services. Our Website uses Google Analytics to provide insight into our Website, and to improve the relevance of advertisements you receive. We also use heat mapping and session recording tools from LogRocket, which help us better understand how users interact with our Services. These tools permit us to monitor and analyze web traffic, view user behavior on the Services, and record user sessions for later visual playback.

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Although we do our best to honor the privacy preferences of our visitors, we are not able to respond to Do Not Track signals from your browser.

How we use your information and legal basis

The purposes of collecting your Non-Public Personal Information and other information from you are so that we can provide our Services, operate our business, and provide you information that you request from us. This includes but is not limited to the following:

  • Provide, operate, improve, maintain, and protect our Services.
  • Provide you with technical and other support.
  • Help you to seek, obtain, complete and participate in transactions, as well as buy, sell, and otherwise enter into and service the securities and contracts that are issued as part of the transactions.
  • Suggest transactions that we think you may be interested in.
  • Assure us, and parties to the transactions, of the valid issuance, ownership, vesting status, transferability, and other attributes of securities issued by third-party private companies.
  • Verify your identity, your status as a professional investor, an accredited investor or qualified purchaser (or other qualifications), if applicable, process diligence checks, and establish your eligibility and suitability for being a user of the Augment Platform.
  • If you are using the Services on behalf of an entity, organization, or client, to verify your affiliation and that you are authorized to do so.
  • Monitor transactions and accounts to comply with requirements to detect and report illegal or other suspicious activity.
  • Monitor communications that occur on the Augment Platform to detect and investigate violations of our Terms of Service, including violations of provisions relating to user anonymity.
  • Billing, payment, and order processing.
  • Send you updates, marketing communications, and other information about Augment and our Services.
  • Send you notices and alerts.
  • Conduct research, analytics, and monitor and analyze trends and usage.
  • Contact you and respond to your inquiries.
  • Answer questions.
  • Send you email newsletters.
  • Register you and your users for an account.
  • Enhance or improve user experience, our business, and our Services, including the safety and security thereof.
  • Personalize our Services to you.
  • As necessary to comply with any applicable law, regulation, subpoena, legal process, or governmental request.
  • Enforce contracts and our Terms of Service, including investigation of potential violations thereof.
  • Detect, prevent, or otherwise address fraud, security or technical issues.
  • Protect against harm to the rights, property or safety of Augment, our users, or the public as required or permitted by law.

How we share your information

We do not rent or sell your Non-Public Personal Information. 

Like most companies, we share information, including Non-Public Personal Information, in certain circumstances with third parties through the operation of our Services and our business. Below we explain when that happens.

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Service providers

‍We may transfer Non-Public Personal Information to third parties for the purpose of providing the Services or in the normal operation of our business. For example, we may transfer your Personal Information to third-party service providers to assist with providing the Services, such as the Augment Platform, Collective offerings, or other offerings, and to communicate with you about current or future offerings.

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Augment platform‍

The content of your posts on the Augment Platform will be visible to other users (but your identity will not be visible). If you communicate with other users on the Augment Platform, we will share the content of your message(s)with the user(s) that you communicate with. If you enter into a transaction, we will share your identity and other required information and documents, which may include Personal Information, as necessary to complete the transaction and as required by law and regulatory authorities.

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Required transfers

‍We may also transfer your Non-Public Personal Information or other information to third parties under the following circumstances: (i)to comply with a legal requirement, law, subpoena, judicial proceeding, court order, governmental request, or legal process;(ii) to investigate a possible crime, such as fraud or identity theft; (iii) in connection with the sale, purchase, merger, asset sale, financing, reorganization, liquidation or dissolution of Augment, including the evaluation thereof; (iv) when we believe it is necessary to protect the rights, property, or safety of Augment or other persons, or (v) as otherwise required or permitted by law, including any contractual obligations of Augment.

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As directed by you and with your consent

‍Except as otherwise provided in this Privacy Policy, we share Non-Public Personal Information with companies, organizations or individuals outside of Augment only at your direction or when we have your consent to do so.

Right to opt-out

You have the right to opt out of having your Non-Public Personal Information shared with non-affiliated third parties, except where such sharing is required or permitted by law (for example, clearing, custodial, or regulatory purposes). Please contact us at contact@augment.market to exercise your right to opt out. 

Children's privacy

Our Services are not intended for use by children under the age of 18 and we do not knowingly collect Non-Public Personal Information from children under the age of 18 in connection with the Services. No one under the age of 18 may provide any personal information to us. If you are under the age of 18, do not use or provide any information to our Website. If we learn we have received personal information for anyone under the age of 18, we will delete that information.

Retention of information

We retain Non-Public Personal Information and other information in accordance with applicable laws and contractual obligations to which we are bound. The length of time we keep Personal Information depends on the type of information and whether we have an on-going business or legal need to retain it (for example, if you have an account with us, or to comply with applicable legal, contractual, tax or accounting requirements). Once we no longer have an on-going business or legal need to retain your information, we delete, aggregate, or de-identify it within a reasonable time period.

Privacy choices

Right to know

‍You may request details about the Non-Public Personal Information collected, including the categories of information, purposes for which it is collected, and third parties with whom it is shared.

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Accessing, Correcting or deleting your information

You have the right to review and change your Non-Public Personal Information on the Augment Platform by logging into the platform and visiting your account profile page. You may also send us an email at contact@augment.market to request access to, correct, or delete any Non-Public Personal Information that you have provided to us. We may request documentation to process a correction to your Personal Information. We may reject a request to change your Non-Public Personal Information if the change would violate any law or legal requirement or cause the information to be incorrect.
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Opting out of communications

If you no longer wish to receive our marketing and promotional communications, you may opt-out by following the instructions included in each communication.

Privacy rights under state law

Depending on where you live, you may have additional privacy rights under laws such as the California Consumer Privacy Act (CCPA/CPRA), the Colorado Privacy Act (CPA), and the Virginia Consumer Data Protection Act (VCDPA). These rights may include:

  • Right to know and access. You may request details about personal information we collect, use, disclose, or share.
  • Right to correct. You may request correction on inaccurate information.
  • Right to delete. You may request deletion of your personal information, subject to certain exceptions.
  • Right to data portability. You may request a copy of your personal data in a portable format.
  • Right to opt out of sale or sharing. You may opt out of sale or sharing of personal information or its use for targeting advertising if applicable.
  • Right to limit use. You may request that we limit our use of sensitive personal information to what is necessary to provide services, if we do not do so already. 
  • Right to appeal. You may appeal by contacting us. 

To exercise privacy rights you may have under state laws, please email us at contact@augment.market. We may request information to verify your identity. 

International users

We are based in the United States, and our Services are hosted there. If you are using our Services from another country, the laws governing our Services’ collection and use of Non-Public Personal Information may be different from the laws of your country. If you decide to use our Services, or share your Personal Information with us, you are agreeing to be governed by the laws of the United States, and agree to the transfer of your information to the United States.

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GDPR compliance

  • Lawful Basis for Processing. We process your personal data (as defined in the GDPR) on the lawful basis of consent (you have given consent for the process of your information for specific purposes), contract (processing of your information is necessary for the execution of a contract to which you are a party), legal obligation (processing of your information is necessary to comply with a legal obligation to which we are subject), or legitimate interest (processing is necessary for the purposes of our legitimate interests, except where such interests are overridden by your rights).
  • Right to Access. You have the right to request access to your personal data.
  • Right to Rectification. You have the right to request the correction of inaccurate personal data.
  • Right to Erasure. You have the right to request the deletion of your personal data under certain conditions.
  • Right to Restrict Processing. You have the right to request the restriction of processing of your personal data under certain conditions.
  • Right to Data Portability. You have the right to request a copy of your personal data in a structured, commonly used, and machine-readable format
  • Right to Object. You have the right to object to the processing of personal data under certain conditions.
  • Right to Withdraw Consent. If we are processing your personal data based on your consent, you have the right to withdraw consent at any time.
  • Complaints. You have the right to lodge a complaint with your local data protection authority.
  • We may transfer your personal data to countries outside the EEA, including the United States. When we transfer your personal data outside the EEA, we ensure that it is protected by appropriate safeguards.

How we protect your information

We take the security of your Non-Public Personal Information very seriously. We use reasonable administrative, physical, and technical safeguards such as multi-factor authentication to secure the Personal Information you share with us. 

Written information security program

Additionally, we maintain a written information security program designed to:

  • protect the security and confidentiality of your Non-Public Personal Information;
  • guard against anticipated threats or unauthorized access;
  • ensure proper employee training, mult-factor authentication, and access controls;

Despite our safeguards and our additional efforts to secure your information, we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your Non-Public Personal Information

Secure disposal of records

We securely dispose of customer records when no longer required in accordance with SEC Rule 248.30(b).

Incident response and breach notification

We take the risk of unauthorized access or use of your information seriously. We will investigate and respond promptly to any suspected unauthorized access or use of customer data. We will notify affected individuals no later than 30 days after confirming a breach. Our notice will include a general description of the incident, the types of information involved, our contact information, and recommended steps you can take to protect yourself. Our service providers must notify us within 72 hours of any incident involving customer data. 

Recordkeeping

We will retain all required records for at least five years or longer if required by law. 

Third-party websites

The Services may contain hyperlinks to websites operated by third parties, which may include social media features, such as LinkedIn buttons or links. We provide such hyperlinks for your reference and convenience only. We do not control such websites and are not responsible for their content or the privacy or other practices of such websites. It is up to you to read and fully understand their Privacy Policies. Our inclusion of hyperlinks to such websites does not imply any endorsement of the material on such websites or any association with their operators. If you are submitting information to any such third party through our Services, you should review and understand that party’s applicable policies, including their privacy policies, before providing your information to the third-party.

Changes to our privacy policy

We reserve the right to amend this policy at any time without any prior notice to you. Each time you use our Services the current version of this Privacy Policy will apply. Your continued use of our Services after we make changes is deemed to be acceptance of those changes. Accordingly, when you use our Services, you should check the date of this Privacy Policy (which appears at the top of the Privacy Policy) and review any changes since the last version. Our business changes frequently and this Privacy Policy is subject to change from time to time. If we make material changes to how we treat our users’ Non-Public Personal Information, we will notify you by email to the primary email address specified in your account. 

Questions

If you have any questions about this Privacy Policy or seek to exercise your privacy rights herein, please contact us at contact@augment.market.

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Augment Markets, Inc.
1204 San Antonio Street

Floor 2
Austin, TX 78701
contact@augment.market

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FOR ACCREDITED INVESTORS ONLY: Under federal securities laws, private market investments on this platform are available exclusively to Accredited Investors. Verification of status required before investing. Private investments involve significant risks including illiquidity, potential loss of principal, and limited disclosure requirements. "Augment" refers to Augment Markets, Inc. and its affiliates. Augment Markets, Inc. is a technology company offering software and data services, in addition to financial products and services through its wholly-owned but separately managed subsidiary, Augment Capital, LLC. Securities are offered by Augment Capital, LLC, member of FINRA / SIPC.