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Clari
Enterprise Software
Clari is a Sunnyvale-based revenue operations platform that gives sales leaders and finance teams AI-driven forecasting and pipeline visibility to more accurately predict whether a company will hit its revenue targets.
$1.58B
+$7.80
486.25%
30 days ago
$1.60
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Clari was founded in 2012 by Andy Byrne and Venkat Rangan, based on the recognition that sales forecasting at most companies had historically relied heavily on subjective input from individual sales representatives and managers rolling up their personal estimates of which deals would close, a process prone to both unintentional bias and, at times, deliberate sandbagging or overpromising, rather than being grounded in objective data about actual deal activity, communication patterns, and historical closing behavior that could produce a more accurate, less subjective forecast. Clari's platform connects to a company's existing sales and revenue systems, including CRM software, email, calendar, and call recording tools, to automatically capture signals about deal activity and sales team engagement with prospective customers, then applies machine learning models trained on historical deal outcomes to generate more objective, data-driven revenue forecasts and flag deals that show risk signals a sales manager might otherwise miss through manual pipeline review alone. The company has expanded from its original sales forecasting core into a broader "revenue operations platform" spanning deal execution tools that help sales reps manage and advance individual opportunities, revenue intelligence analytics for understanding sales team performance and pipeline health, and increasingly generative AI features that can summarize deal status and suggest next steps for sales representatives and managers. Clari's customers span a large number of enterprise software and technology companies as well as other industries with significant B2B sales operations, where accurate revenue forecasting is particularly important both for internal planning and, for public companies, for setting and meeting external investor guidance. The company has raised very substantial venture funding from investors including Sequoia Capital, Tiger Global, and Sapphire Ventures, reaching a valuation exceeding $2.5 billion, competing with other revenue operations and forecasting platforms including Gong and Salesforce's own forecasting tools.
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