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Globality

Enterprise Software
Globality is a Bay Area-based AI procurement platform that helps large enterprises source, evaluate, and manage relationships with professional services and other business vendors.
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Globality was founded in 2015 by Joel Hyatt and Lior Delgo, based on the observation that large enterprise procurement processes for professional services and other complex business purchases, such as consulting engagements, marketing services, and IT services, have historically been slow, heavily manual, and often biased toward a limited set of large, well-established incumbent vendors that procurement teams already know, potentially causing companies to miss better-suited or more cost-effective vendors, particularly smaller or newer service providers without existing enterprise sales relationships. Globality's platform uses AI to help large enterprise procurement teams define their business needs, identify a broader and more diverse range of potential vendors that might meet those needs, including vendors the procurement team might not have otherwise considered, and manage a structured, more efficient evaluation and selection process, aiming to both speed up typically lengthy enterprise procurement cycles and improve the quality and diversity of vendor consideration beyond default incumbents. The company has positioned its platform as helping large companies access a broader ecosystem of vendors, including smaller and diverse-owned businesses that might struggle to get consideration through traditional enterprise procurement processes dominated by existing vendor relationships and lengthy, resource-intensive request-for-proposal processes that favor vendors with dedicated enterprise sales teams built specifically to navigate such processes. Globality's customers are large enterprises with significant, complex procurement spend on professional services and similar business purchases, where even modest improvements in vendor selection quality or process efficiency can represent significant financial value given the scale of spending involved. The company has increasingly incorporated generative AI capabilities into its platform to help automate parts of the vendor evaluation and comparison process. Globality has raised substantial venture funding from investors including SoftBank Vision Fund, Sequoia Capital, and Emergence Capital, reaching a valuation exceeding $1 billion, positioning itself within the broader procurement technology category.
FOR QUALIFIED INSTITUTIONAL AND ACCREDITED INVESTORS ONLY: Under federal securities laws, private market investments on this platform are available exclusively to Institutional and Accredited Investors. Verification of status required before investing. Private investments involve significant risks including illiquidity, potential loss of principal, and limited disclosure requirements. "Augment" refers to Augment Markets, Inc. and its affiliates. Augment Markets, Inc. is a technology company offering software and data services, not a bank or financial institution. Cash Accounts are provided by Modern Treasury Corp. financial institution partners and through Augment's technology. Augment does not act as a money services business, provide money transmission, or serve as a custodian of funds. Funds held in your Cash Account are not FDIC insured unless expressly disclosed. Full terms available in the Augment Cash Account Agreement. Brokerage services are offered through Augment Capital, LLC, an affiliated broker-dealer and member FINRA/SIPC. "Investment accounts" are not brokerage accounts and do not hold customer funds or securities. Investment advisory services are offered through Augment Advisors, LLC, an SEC-registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. Neither Augment Advisors, LLC nor Augment Capital, LLC provide legal or tax advice; consult your attorney or tax professional regarding your specific situation. For additional information, please refer to Augment Advisors, LLC's Form ADV Part 2A (Firm Brochure) and FINRA BrokerCheck.
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