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Hive
Artificial Intelligence
Hive is a San Francisco-based company providing cloud-based AI models for content moderation, brand safety, and other media understanding tasks, widely used by online platforms to detect harmful or unwanted content at scale.
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Hive was founded around 2013 by Kevin Guo and Dmitriy Karpman, building a portfolio of pre-trained deep learning models, accessible through cloud-based APIs, that can automatically analyze and classify images, video, audio, and text at very large scale, addressing a need common to any online platform that hosts user-generated content: the challenge of moderating a very high and continuously growing volume of content for material that violates platform policies or poses safety risks to users, a task that would be prohibitively expensive and slow to handle through manual human review alone at the scale major online platforms operate. Hive's content moderation models can automatically detect and flag a wide range of harmful content categories across images, video, audio, and text, including graphic violence, hate speech and symbols, and child sexual abuse material, the latter an especially important and sensitive category where Hive has built dedicated partnerships with child safety organizations including Thorn and the Internet Watch Foundation to integrate specialized detection datasets and capabilities into its platform, helping customer platforms identify and remove this content and reduce the psychological toll on human moderators who would otherwise need to review such material directly. Beyond content moderation, Hive's broader portfolio of AI models supports additional use cases including detecting AI-generated or manipulated media, such as deepfakes, brand safety and sponsorship measurement for advertisers wanting to understand where their ads are appearing, and contextual ad targeting based on automated content understanding. The company built much of its original training data through crowdsourced human labeling contributions from a very large global workforce, which it then used to train its proprietary detection models. Hive's customers span social media platforms, live streaming services, dating apps, and other online communities that need to moderate large volumes of user-generated content at scale. The company has raised more than $120 million in funding from investors including General Catalyst, 8VC, and Glynn Capital, reaching a valuation of roughly $2 billion.
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