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Lucid Software

Enterprise Software
Lucid Software is a Utah-based visual collaboration company providing Lucidchart, a widely used online diagramming tool, along with a broader suite of visual collaboration and whiteboarding products.
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Lucid Software was founded in 2010 by Karl Sun and Ben Dilts, initially building Lucidchart, a web-based diagramming tool that let users create flowcharts, organizational charts, process diagrams, and various other visual diagrams collaboratively within a browser, addressing a gap at the time between more limited built-in diagramming features in general productivity software like Microsoft Office and more specialized, often more expensive desktop diagramming software like Microsoft Visio, which lacked the real-time collaborative editing capabilities that had become increasingly expected of modern productivity software following the rise of cloud-based collaborative tools like Google Docs. Lucidchart grew to become a widely used online diagramming tool, adopted across many different use cases including software architecture and systems diagrams used by engineering teams, business process documentation, organizational charts, and various other visual documentation and planning needs across many industries and functions, benefiting from strong integration with popular workplace productivity suites including Google Workspace and Microsoft 365, which made it easy for teams already using those broader productivity ecosystems to adopt Lucidchart for their diagramming needs. The company expanded its product portfolio beyond Lucidchart into Lucidspark, a virtual whiteboarding tool that gained particular relevance during the shift toward more remote and hybrid work, letting distributed teams conduct visual brainstorming and collaborative ideation sessions that would traditionally have happened around a physical whiteboard in an in-person meeting, and Lucidscale, a tool specifically for visualizing and documenting cloud infrastructure architecture. Lucid has positioned its broader "visual collaboration" platform, spanning diagramming, whiteboarding, and cloud visualization, as complementary infrastructure supporting how distributed teams communicate and collaborate on complex ideas and processes that benefit from visual representation rather than only text-based documentation. The company has raised substantial venture funding from investors including ICONIQ Growth, Meritech Capital, and Spectrum Equity, reaching a valuation exceeding $3 billion, competing with Miro and Microsoft Visio in the broader visual collaboration category.
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