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Nextiva
Enterprise Software
Nextiva is a Scottsdale, Arizona-based cloud communications company providing business phone, video conferencing, and customer experience software for small and mid-sized businesses.
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Nextiva was founded in 2006 by Tomas Gorny and Yaron Fridman, entering the cloud-based business phone (VoIP) market relatively early, at a time when many small and mid-sized businesses still relied on traditional on-premises phone systems (PBX) requiring dedicated hardware and phone lines, offering a cloud-hosted alternative that eliminated the need for businesses to purchase and maintain their own phone system hardware while typically offering more features and flexibility than traditional phone systems designed decades earlier for a very different technology and business communication landscape. Nextiva's platform has expanded significantly beyond its original cloud business phone service into a broader unified communications and customer experience platform, including video conferencing, team messaging, and customer relationship management-adjacent tools that help businesses track and manage customer interactions across phone, email, chat, and social media channels within a unified interface, positioning itself as addressing the broader communication needs of small and mid-sized businesses beyond only replacing a traditional phone system. The company has particularly emphasized customer experience and support as core parts of its value proposition and company culture, positioning strong customer service as a key differentiator relative to competitors in the sometimes commoditized cloud business communications market, where many competing products offer broadly similar core calling and video conferencing features. Nextiva has increasingly incorporated AI-driven capabilities into its platform, including AI-assisted customer service tools and conversation analytics, reflecting the broader industry trend of communications platforms adding AI capabilities to help businesses extract more value and insight from their customer communication data. The company's customers span small and mid-sized businesses across many industries seeking modern, cloud-based business communication tools without the complexity and cost of traditional on-premises phone system infrastructure. Nextiva has grown largely through profitable, founder-led operations relative to some venture-heavy competitors, while also raising growth equity funding from investors including Goldman Sachs Asset Management, reaching a valuation exceeding $2.7 billion, competing with other cloud communications providers including RingCentral and Dialpad.
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