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Zenoti

Enterprise Software
Zenoti is a Bellevue, Washington-based business management software platform specifically designed for the spa, salon, and med spa industry, covering appointment booking, point-of-sale, and marketing needs.
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Zenoti was founded in 2010 by Sudheer Koneru, based on the observation that spas, salons, and increasingly medical spas offering aesthetic treatments have distinctive business management needs, including appointment scheduling across multiple service providers and treatment rooms, managing service provider commissions and scheduling, tracking retail product inventory sold alongside services, and marketing to encourage repeat visits and customer loyalty, needs that many spa and salon businesses had historically managed using either generic scheduling and point-of-sale software not specifically designed for these industries' particular operational patterns, or older, less integrated legacy software specifically built for the spa and salon industry but without more modern cloud-based architecture and broader functionality integration. Zenoti's platform provides cloud-based business management software specifically designed around spa, salon, and med spa industry operational needs, including appointment booking and scheduling that accounts for the specific service provider, treatment room, and equipment availability considerations common in these businesses, point-of-sale functionality for processing both service payments and retail product sales that many spas and salons also generate revenue from, and marketing tools designed to encourage customer retention and repeat visits, an important business consideration in an industry where building ongoing customer relationships and repeat visit frequency significantly affects business profitability given the recurring nature of many spa and salon services like hair styling, skincare treatments, and other services customers typically need on an ongoing basis rather than as one-time purchases. The company has particularly focused on serving multi-location spa and salon chains and franchises, where centralized visibility and consistent operational management across many different individual locations provides particular value relative to independently managing each location's scheduling, point-of-sale, and marketing separately using disconnected systems. Zenoti's customers span spa, salon, and med spa businesses ranging from independent single-location businesses to large multi-location chains and franchises across many countries. The company has raised substantial venture funding from investors including Accel, Advent International, and Steadview Capital,, was valued at more than $1.7 billion in a prior financing transaction positioning itself as a prominent business management software platform specifically within the spa and salon industry vertical.
FOR QUALIFIED INSTITUTIONAL AND ACCREDITED INVESTORS ONLY: Under federal securities laws, private market investments on this platform are available exclusively to Institutional and Accredited Investors. Verification of status required before investing. Private investments involve significant risks including illiquidity, potential loss of principal, and limited disclosure requirements. "Augment" refers to Augment Markets, Inc. and its affiliates. Augment Markets, Inc. is a technology company offering software and data services, not a bank or financial institution. Cash Accounts are provided by Modern Treasury Corp. financial institution partners and through Augment's technology. Augment does not act as a money services business, provide money transmission, or serve as a custodian of funds. Funds held in your Cash Account are not FDIC insured unless expressly disclosed. Full terms available in the Augment Cash Account Agreement. Brokerage services are offered through Augment Capital, LLC, an affiliated broker-dealer and member FINRA/SIPC. "Investment accounts" are not brokerage accounts and do not hold customer funds or securities. Investment advisory services are offered through Augment Advisors, LLC, an SEC-registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. Neither Augment Advisors, LLC nor Augment Capital, LLC provide legal or tax advice; consult your attorney or tax professional regarding your specific situation. For additional information, please refer to Augment Advisors, LLC's Form ADV Part 2A (Firm Brochure) and FINRA BrokerCheck.
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