Companies are staying private longer, and a lot of value now accrues before a company ever lists. Track 1 explains what that market actually is and what it means to hold a position in it.
The pre-IPO market explained: what it is, how it works, and why more of a company’s growth might happen while they remain private.
How to verify a pre-IPO offering is real: the registration lookups, filings, and written questions that separate legitimate deals from fraud.
The IPO lockup period and SPV distributions explained: what happens between a listing and money arriving.
How to evaluate a private company offering step by step: authentication, structure, fees, risk, and exit, distilled from the Augment Academy series.
Primary vs. secondary market transactions explained: where your money goes, what shares you receive, and why that one difference shapes every private-market deal.
Direct ownership, SPVs, private funds, registered funds, and listed vehicles, the five pre-IPO investment vehicles compared, and how to tell which one a deal page is offering.
Common stock, preferred stock, or an SPV interest: the share class and structure behind a private-market deal determine what you're paid at exit. Confirm it before you commit.
Every private share you can buy already belongs to someone unless you participate in a primary round. Who sells pre-IPO shares, how that supply reaches investors, and why it is limited and never guaranteed.
Private-market investments can be funded from a taxable account or, with more work, from retirement money. What each path involves: taxes, paperwork, and the rules that decide whether it's possible at all.
Management fees, carried interest, and placement fees: what each one pays for, how "2 and 20" became the default, and why single-company vehicles increasingly price differently.
Pre-IPO investment taxes work mostly like taxes on any capital asset; what changes is the paperwork. This module covers cost basis, holding periods, K-1s, and why the QSBS exclusion usually doesn't apply to secondary buyers.
Pre-IPO investment risks explained: why you can't sell when you want, what a mark really tells you, and how deals change before they close.
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FOR QUALIFIED INSTITUTIONAL AND ACCREDITED INVESTORS ONLY: Under federal securities laws, private market investments on this platform are available exclusively to Institutional and Accredited Investors. Verification of status required before investing. Private investments involve significant risks including illiquidity, potential loss of principal, and limited disclosure requirements. "Augment" refers to Augment Markets, Inc. and its affiliates. Augment Markets, Inc. is a technology company offering software and data services, not a bank or financial institution. Cash Accounts are provided by Modern Treasury Corp. financial institution partners and through Augment's technology. Augment does not act as a money services business, provide money transmission, or serve as a custodian of funds. Funds held in your Cash Account are not FDIC insured unless expressly disclosed. Full terms available in the Augment Cash Account Agreement.Brokerage services are offered through Augment Capital, LLC, an affiliated broker-dealer and member FINRA/SIPC. “Investment accounts” are not brokerage accounts and do not hold customer funds or securities. Investment advisory services are offered through Augment Advisors, LLC, an SEC-registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. Augment and its affiliates do not provide legal or tax advice; consult your attorney or tax professional regarding your specific situation. For additional information, please refer to Augment Advisors, LLC’s Form ADV Part 2A (Firm Brochure) and FINRA BrokerCheck.
